One of the coolest things about Luxe was the connection I had to MAJORLY COOL product, it felt like Christmas everyday. Although I couldn’t go home with it, getting to unbox, see, smell (yes smell), and feel luxury for the first time in my life completely altered my mindset.

This was also the category in which I made my FIRST EVER appearance on Luxe Collective (see the video about my Prada coat, also my first ever employee purchase), then it’s the category from which I got my ever million views (a mental goalpost I had set when starting socials).

I’m not going to lie, product focused content was not my favourite, but it’s how I learnt the foundations of my luxury fashion knowledge and it forced me to delve deeper. This was first spotted in my long-form YouTube reviews assessing “everything there is to know before buying x”.

I’ve linked some below!